Tuesday, March 30, 2010

Avatar Goes Green

Avatar's director, James Cameron, recently announced that the movie for Blu-ray and DVD will be released on Earth Day, which is April 22.

It's no surprise that the eco-friendly themed movie is being released on Earth Day, which also happens to be the 40th anniversary of Earth Day.

Avatar is not only being released on a environmental awareness day, but it's also contributing to helping the Earth and its surroundings.

Cameron, the movie director, also announced a
partnership between Twentieth Century Fox and Earth Day Network. Earth Day Network is a non-profit organization that manages Earth Day's programs. The film studio and Earth Day Network have decided to work together to plant one million trees by the end of the 2010 year.

"I am pleased to have the opportunity to share the environmental messages from AVATAR through the efforts during the 40th Anniversary of Earth Day and with Earth Day Network," said Cameron. "Earth Day Network's commitment and actions to promote a healthy, sustainable planet go hand-in-hand with the themes of AVATAR."

By: Kristine Kelly

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